TractionMate Helps Builders Turn Shipped Code Into Traction — Fast.
You've done the hard part — you built. But after launch, momentum slipped.
You're not sure where users will come from.
You'd rather fix bugs than talk about your product.
You don't want to "do marketing."
The project stalled before it could grow.
Project Stalled
Waiting for users...
Treat traction as part of your product — something you design, ship, and iterate. Each track gives you structure and motion to keep your project moving — from early traction to sustained growth.
Build traction like you build a feature.
Each week, you'll ship traction features — small, visible updates that get your project seen and used. Work alongside other builders experimenting, tracking, and keeping projects in motion.
Explore the Co-Build SprintStack traction features. Scale what sticks.
Turn your best traction experiments into repeatable systems — versioned, measured, and improved like product features. Build steady visibility, usage, and growth over time.
Explore the Growth AcceleratorShort on time? We help you build traction fast.
A focused traction-building service for busy builders. We plug into your project, co-execute traction features, and turn limited time into higher momentum — fast.
Book a Traction SessionTraction isn't luck. It's shipped.
Each track helps you build traction like you build product — one feature at a time.
When Builders Move, Traction Follows
"I needed a way to get our first users to engage and give real feedback. Through small, fast iterations we found what worked — and user activity exploded. Skedr hit over 15,000 photo shares in 6 weeks."
"With everything on my plate, I needed traction support I could trust. TractionMate went out and brought in beta users even before we had a product. It's been invaluable to growing SimpleSupport — we'll partner with them on every launch."
"TractionMate felt like a virtual co-founder for marketing and sales. They helped me define the message, narrow my market, and get my first 40 signups. The process was smooth, structured, and actually fun."
"I wanted to propel my business, reach more customers, and make sales. With TractionMate, we built a real community around our brand. The best part was the creative, relevant ideas that made traction feel natural."
Hi, I'm Shashank Rajurkar, founder of TractionMate and Startup-Side, and creator of the Co-Build Sprint.
I work with coders and founders who've built something solid but can't see it moving. Together, we debug motion — simplifying systems, speeding learning, and turning quiet projects into visible traction.
Ready To Turn Your Built Product Into Visible Growth? Choose Your Path And Start Moving — From 4-Week Sprints To 12-Week Growth Systems To 1:1 Co-Execution.
Trusted By Builders • No Long-Term Contracts • Results In Weeks